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“TKO Powered By SMV”
Hybrid Fight Radio Talk Show To Premiere July 19, On 50,000
Watt KLAA 830AM Anaheim
Major Market!
Major Station! Major Time Slot! Major Show!
Santa Monica, CA – Score! Media Ventures
announced today that it has signed a deal with
50,000 watt KLAA 830 AM in Anaheim to develop and air “TKO Powered by SMV,” a sports talk show covering the fight game. The hour-long show will air monthly on Saturdays with its primary time slot immediately following the Los Angeles Angels of Anaheim broadcast. TKO will be hosted by Dennis Bernstein, Chairman/CEO of SCORE! Media Ventures with the premiere broadcast scheduled to air July 19 at 10PM PDT.
“We couldn’t have picked a better
broadcast partner than KLAA 830AM, they have a booming
signal that carries from Los Angeles to the Mexican border.
Most shows will have a terrific lead-in from the broadcast
of the American League West Champions Angels, so TKO is set
up for success. SMV plans to grow this project as 830AM
further develops its sports content and we’re excited to do
business with Angels’ owner Arte Moreno, who owns
controlling interest in the station,” stated Bernstein from
SMV’s Santa Monica offices.
Regarding the show’s content and format,
Dennis conveyed, “At present, there’s only one option for
fight fans on terrestrial radio in Southern California; that
offering has no MMA content, this is a second and better
option. With the massive impact that UFC has on the fight
game, the appearance of Elite XC on network television and
Affliction trying to become a player in both disciplines,
you have to include MMA to truly be considered a fight show.
While the two audiences are very different, our offering
will generate currency with both demographics in addition to
having a 21st century feel to it. We’ll have passionate
but smart discussions about the fight game; it will be a
show without rival in the Southern California market.”
Major Market! Major Station! Major Time Slot! Major Show!
“I’ve covered a great deal of
championship bouts both in boxing and MMA over the past six
years. SMV’s contacts are wide and deep in the fight game
and these relationships will allow us to bring the biggest
names in the game to our microphones. Major market, major
station, major time slot should add up to gold,” SMV’s head
man concluded. Bernstein will anchor the show and plans to
select a number of recurring co-hosts well as announcing a
full schedule for the balance of the calendar year within
the next week.
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